Our Mission
Welcome to Witta Witta.
Our mission is simple - create garments that rid self-doubt. When you put on a Witta Witta design, your full self and confidence come alive with it - inspiring yourself and others.
All Witta Witta garments are designed and created in New York City with organic fabrics, providing the highest fabric quality while keeping sustainability and human rights ethics at the forefront of everything we create.
Founder, Liz Seifried, created Witta Witta in 2024, with one sole purpose - provide consumers with quality and unique garments that unveil your authentic self.
Witta Witta values
community over exclusivity;
craftsmanship over mass production;
boldness over subtlety; and
expression over masking.
Our Values
- Slow Fashion - In this day and age it is ever so hard to find brands that take ethical production seriously. Small-batch production requires exceptional attention to detail and care, making each piece that much more special. This is why, owning a Witta Witta piece makes you unique.
- Sustainability - Picking ethically sourced fabrics while upholding the highest of quality is what makes Witta Witta garments stand out. The look and feel of our pieces speak for themselves.
- Ethical Designed and Manufactured in the USA - When shopping, how many times do you actually know where that item was made? Whether it's food, furniture, or fashion - it is almost never known as a consumer where the product you are buying was actually made. This is why working with manufacturing partners domestically that we have strong relationships with is at the backbone of our values.
- Women Empowerment - It's simple - fashion makes every woman feel empowered. We are here to not only be a part of that feeling, but to help create it for women around the world. Never forget to lift each other up and stand tall.
Our Inspiration
Inspiration is the secret to any great design, and I find it in so many little pockets of beauty every day—whether it's in the people I’m lucky to know, the places I wander, or the music that makes me dance. Each collection I create is a love letter to one of these elements. For this first launch, I couldn’t be more excited to say that it’s all inspired by my amazing grandma, Marie. She’s the kind of light that you just can’t miss—filling every room with laughter, wisdom, and pure joy. From a young age, she’s been my guide, always encouraging me to chase my dreams. She was the only one who could turn my tantrums into tranquility with just a song. I hope these pieces inspire you to shine with the same light she’s shared with me. ✨